TFI TRAINING & COACHING
Emmy® and Edward R. Murrow award-winning national TV Host and news anchor, Christianne Klein, shares exclusive tips, tricks, and training from more than 20 years in the entertainment and news industry. A graduate of Wellesley College and the Executive Leadership Programme at University of Oxford: Saïd Business School, she combines her on-camera knowledge, media expertise, and business acumen to help YOU put your best foot forward in this new world. These are powerful trainings unlike any other. Combining Media Training and Kinesics Training with our targeted PR services will give you an integrated approach to media strategy and PR which is unrivaled.
Comprehensive On-Camera Kinesics
with Christianne Klein ©
Kinesics: The study of body movements, gestures, facial expressions, etc. as a means of communication.
You never expected to be "on-camera" at work, but now Zoom and FaceTime are part of life. You may be an expert in your field, but now you need on-camera skills and techniques to connect authentically in virtual interactions.
Every time you appear on-camera your audience tunes in to your body language and forms judgments before you even open your mouth. Your actions are amplified and often misinterpreted "inside the box" while other "in-person" signals are lost or diminished.
Christianne explains the psychological impact behind on-camera kinesics and how to make meaningful changes TODAY to use the medium to your advantage.
From lighting and background, to camera angles, placement, appearance, and projecting confidence, Christianne shares exclusive on-camera secrets to get ahead "inside the box".
Whether you're an executive, a presenter, celebrity, or a remote worker, this unique, tailored curriculum promises to strengthen and electrify your virtual persona.
Media Training: How to Communicate with the Masses
Preparation is the key to success in any interaction with the media.
Learn how to:
Anticipate and navigate difficult questions, pivot, and handle a crisis
Prepare for technical snafus
Adjust your body language for the camera and the psychological impact on the audience
Present yourself and make sure your message is heard
Stay on message and get ahead of the story
Use social media to work with reporters, woo press coverage, or address a crisis
Make your press releases stand out
Create and plan effective media strategies
Ensure your soundbite makes the cut
TFI can help you enjoy a successful media interview or press tour for multiple platforms including television, online, podcasts, radio, print, magazine, blogs, or live interviews.
Media training is crucial to communicate your message effectively and to create a successful relationship with the press. If you plan on talking to the Media (or hope to), this training is essential to avoid being a “one and done” interview subject.
MEDIA & COMMUNICATIONS SERVICES
Media Strategy & Press Placement
We help you identify your needs and tailor a media strategy and pitch to match the current media landscape and news cycle. Services may include pitch creation and writing, press release writing and distribution, personalized and targeted pitching to major news organizations, TV, online, podcast, radio, and local news media. May also include crisis communications training, social media messaging integration, political strategy, and brand development.
A crisis hits when you least expect it. Mistakes happen. But HOW you address the crisis could make or break you or your business. We can help you navigate the crisis and find the light at the end of the tunnel.
Politics is like chess, and you want someone who knows the game. We offer short and long term communications and political strategy tailored to your needs.
How do you attract- and maintain- press coverage? How can I make myself stand out from the crowd? With unparalleled access to national and local media, reporters, and anchors, we can help you develop and spread your message.
One-on-one personalized coaching for your next presentation or event. Learn easy tips to look confident, feel comfortable, and communicate succinctly and with purpose.
From TV ads to packages, voiceovers, radio and more, we help develop your message and create shareable content to get you or your product the attention it deserves.
Branding & Advertising
Your brand is your identity. It is how the public perceives and defines you. If that perception is different than your vision and intent, we can help you get into alignment through a comprehensive earned and paid media strategy.
Wikipedia Notability Strategy
The rules of Wikipedia are complex and NOT intuitive. You may want an article about you or your business, but you don't qualify as "notable". TFI is an expert at generating press that can help you meet your goals.
Integrated PR with Media and Kinesics Training
There's a reason TFI clients are featured as experts and profiled in news and television markets around the world. We make sure they're ready for prime time and able to stay on message while we work on getting them the press. We teach our clients skills they can use on-camera and in real life and then help them get the coverage they need to succeed.